Uneswa FM Sparks Campus Excitement with Vibrant Online Activation Roadshow

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In a vibrant display of music, dance, and digital engagement, Uneswa FM captivated the University of Eswatini community with its recent online activation roadshow. Held on December 4th, 2024, the event exemplified the station's commitment to connecting with its youthful listenership and building awareness around its evolving digital space. The lively affair saw UNESWA FM diverse roster of presenters take centre stage, delivering energetic performance that had the crowd moving to the rhythms. From the pulsating dances from members of the LJ Crew to electrify musical sets, the events entertainment factor was undeniable, sparking an electric atmosmphere that resounded throughout the campus.

Beyond the entertainment value, the roadshow served a strategic purpose for the radio station. As Uneswa FM continues to adapt to the shifting media landscape, this activation was designed to educate listeners about the station's new streaming capabilities and strengthened social media engagement.










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